From April 22 to 24, 2026, WESTINGAREA showcased its innovative achievements in the life science sector at analytica Hanoi 2026 – the 2026 International Analytical & Biochemical Conference and Exhibition held in Hanoi. With outstanding product strength and a professional team, the brand sparked a wave of cooperation in this strategic Southeast Asian market.
Mr. Ye Yongqing, Founder & CEO, led the delegation to the exhibition. Ms. Zhang Siling, Global General Sales Manager, Mr. Shen Yuntao, Global Merchandising & Procurement General Manager, together with core teams from sales and R&D, attended the event, demonstrating WESTINGAREA’s efficient collaboration and execution capabilities.
Founded in Singapore in 2003, WESTINGAREA has long rooted itself in precision manufacturing and technological innovation. Backed by full-spectrum product R&D and manufacturing capacity, efficient supply and delivery enabled by its global network, premium after-sales service with 24-hour instant response, open and progressive sustainable partnership frameworks, and a solid team of interdisciplinary experts, the company has served over 50 countries worldwide and earned widespread trust across research, education, healthcare, energy, manufacturing and other industries.
Analytica Hanoi 2026 marks the debut of the analytica brand in Vietnam’s capital. Tailored for the fast-growing laboratory and analytical industry in northern Vietnam, the exhibition gathered 150 exhibitors and brands, more than 3,000 trade visitors, and hosted 30 professional technical forums.
Notably, two WESTINGAREA representatives took the stage at the technical forum: Ms. Cheng Rongbo, International Business Manager, delivered a speech titled WESTINGAREA: Driven by Innovation to Power Excellence for Global Laboratories. Ms. Wang Jiayi, Merchandising & Procurement Engineer, shared insights in her presentation WESTINGAREA: Delivering Cutting-Edge Life Science Instruments Including Single-Cell Sorters. Both presentations drew extensive attention from on-site attendees.Over the three-day exhibition, hundreds of professional visitors from scientific research, medical care, chemical engineering and other sectors visited WESTINGAREA’s booth. Among them were core decision-makers from leading local and Southeast Asian pharmaceutical enterprises, third-party testing institutions and university laboratories. Multiple clients reached preliminary cooperation intentions with the brand on-site.
Industry media commented: “Through its two keynote speeches, WESTINGAREA not only demonstrated its strategic ambition to drive industrial standards, but also showcased its robust strength in continuous R&D and manufacturing of cutting-edge products.”
Exhibition Outcomes & Future Roadmap
On-site contract signings with numerous local clients validated the perfect alignment between WESTINGAREA’s product portfolio and regional market demands. Via analytica Hanoi 2026, WESTINGAREA successfully penetrated northern Vietnam’s industrial and scientific hub, securing another pivotal foothold for its in-depth layout across Southeast Asia.Moving forward, WESTINGAREA will continue to prioritize technological innovation and customer-centric development, deepen its global footprint, and deliver higher-quality products and services to partners worldwide.
From its Singapore origins to global expansion; from precision manufacturing to technological breakthroughs– WESTINGAREA strides steadily toward new heights in laboratory science.
Stay tuned for upcoming stops of the WESTINGAREA Global Laboratory Instruments Roadshow: Japan: May 20 – May 22, Tokyo
China: May 29 – May 31, Beijing
Thailand: September 2 – September 4, Bangkok
Turkey: October 14 – October 16, Istanbul
UAE: October 26 – October 28, Dubai
China: November 16 – November 18, Shanghai